Property listing xml feeds are one of the best ways to manage your property listings across multiple sites (often called ‘portals’). When an agent makes a change on their website, this is automatically picked up by their xml feed and copied across to other websites – essentially they get a ‘feed’ of their properties that they can send out at the flick of a switch. This is also referred to as’syndication’.
A great feature for listing carousels is the ability to source groups of data points associated with a single item from an xml feed and arrange them into’slides’ that can be displayed horizontally or vertically and either auto or manually scrolled through. This is ideal for displaying photo and text descriptions of properties for sale or holiday lets along with their location and price information.
XML hotel list
To add your hotel listings to the Google Hotel Center, you must create and validate a set of xml files. Once the xml files have been developed, they can be uploaded to your web server and downloaded by Google.
You must include a two-letter ISO 639 language code in the datum> element of each property entry. Typically, this is en for English hotels but you can use eu, jp, or other language codes for other types of entries.
The simplest way to set up a full-featured xml feed is to have your web development company generate a bespoke xml feed for you and host it on their own servers. However, this will involve a cost and may not be possible if your site uses a popular content management system like WordPress. Alternatively, you could sign up to a free xml feed service such as BDX Live or Homefiniti.